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Posted on October 29th, 2009

Start Networking with a Social Media Marketing Company Today!

It’s easy to create a page on social media websites like Twitter, Facebook, Myspace, Youtube and LinkedIn. What’s not easy is creating a strategy to measure the effectiveness of your web presence on these sites. It’s not good enough to simply have 1,000 inactive friends, for instance. You want friends that are commenting, blogging, writing emails, participating in contests, using coupons, not to mention — telling their friends about your products and services. Maybe it’s time you hire a social media marketing company to get you on the right track.

The online landscape is changing – and executives know it. That’s why 94% of business executives surveyed by Deloitte said they’ll be ramping up their social networking participation over the next 12 months. Additionally, nearly 40% of businesses are putting people on full-time to manage their social networking strategies. Francois Gossieaux, a senior fellow with the Society of New Communications Research, says that there are still “plenty of companies who do not realize the power of communities, and others who have not yet figured out the proper approach for leveraging communities as part of their business.” He adds, “Businesses are truly become social again, and companies should look to leverage the collective wisdom of their employees, customers and partners in order to innovate faster, reduce costs, and bolster their bottom lines.”

A social media marketing company brings years of knowledge and experience to the table and helps managers effectively make the conversion from social networking traffic to word-of-mouth phenomenon.

They can write blogs, add friends, create contests, maintain connections and ensure that you become a credible force within your niche. Social networking helps increase promotion, create brand awareness and improve customer loyalty, particularly when combined with a customer loyalty program. If you don’t have one of those in place, then call a social media marketing company to help you launch a valuable money-making program today.

 

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