According to a new report by Aberdeen Group, there are huge gaps between the most successful retailers and the rest of the pack. So in anticipation of the holiday season, it’s a good time to look at your Sacramento SEO efforts compared to the competition. So what are the winners doing? They’re…
* Using Sacramento SEO. 73% of the best retailers are using search tools on their own websites to help shoppers find exactly what they’re looking for (compared to just 33% of the average retailers and 24% of the worst retailers.)
* Using Shopping Comparison Sites. 60% of the best retailers are using social comparison sites (compared to 32% of the average retailers and 0% of the worst retailers.)
* Using Dynamic Web Content (50%, 32%, 13%)
* Using Online Personalization Tools (40%, 28%, 24%)
* Using Social Marketing Tools (40%, 27%, 13%)
* Using Cross-Channel Abilities (50%, 32%, 20%)
* Using Sacramento SEO Analytic Tools (50%, 45%, 33%)
* Using Cross-Channel Loyalty Programs (40%, 27%, 7%)