Google Algorithms Update by OMNI Online Marketing Company
OMNI Marketing has been monitoring the Organic SEO fluctuations in Google’s Online rankings over the past month and a half, so we wanted to send out an update to our clients and partners to let them know what’s going on with the Google Panda 3.3 algorithm.
What Is “Google Panda 3.3” and how does this affect my Online rankings?
Panda is algorithmic software used by Google to help sort content that does not have significant value. Google calls Panda an “update” because the filter that sorts SEO Copywriting only runs periodically. When it runs, all content Google has indexed (or recognized) about is resorted.
Improved online marketing content escapes the filter, however poor or low-value content gets caught again in Google’s “Sand Box”. Learn more about the Google Sand Box or check to see if your website has been “Sand Boxed” by scheduling your free 15-minute consultation today at 720-240-9690.
There are benefits to the Panda update has Google’s mission is to improve user experience by displaying the most relevant search results make by the user. When the user enters exactly what they are looking for, relevant websites full of rich content will appear.
New updates in Google Panda 3.3:
1) Google Panda 3.3 refreshes data in the Panda system, making it more precise and responsive to recent changes in Online Marketing SEO.
2) Link Appraisal: Google has changed the way in which its Search Engine Marketing Company algorithms evaluate links. Specifically working on designing a scoring system that is precise, understandable and mainable is paramount to achieving positions above the top fold of page one. Triggering Universities and Government websites help our clients establish more credibility.
3) Relevant Searches: One of the numerous signals Google focuses on are searches directly related to the queries typed in sequence. The Google Panda 3.3 update refreshes the model Google uses to generate these improvements, leading to more relevant search results.
4) Improvements to freshness and originality: Google Panda 3.3 applied new signals which help alert fresh content in search index, more quickly than ever before. Such improvements include English spell correction, specifically focusing on rare search queries, acronyms, punctuation and backwards compatibility.
How will OMNI Online Marketing Company Clients Potentially Be Affected?
Every Google Panda Update generates fluctuations in various rankings. Many of these rankings will be on a regional and national levels, however some will be concurrent across all of Google’s Global Databases.
OMNI Online Marketing Company sees some change with our geo-targeted and local optimization campaigns too, but according Google Panda 3.3, the positive changes outweigh the negative when it comes to local and geo-targeted searches.
How does OMNI Marketing’s Technical Project Manager, Adam Morien, Respond to the Update?
OMNI Marketing has always used a white-hat (authority) content and link building strategies,” Says Morien. “We continue to monitor our clients sites to be proactive about Google’s continuous updates.”
Clients should be aware of the crucial things that can help their on-page SEO:
1) Original and Unique Content
2) Correct spelling and grammar. Google tests this against the quality and authority of the websites indexed in their database.
3) Fresh updated content. Blogging and CMS based websites have the advantage as they drive dynamic content. The websites that provide quality, original and frequent content will be positively rewarded during this update and all updates in the future.
4) Tailoring your content for your brand. Become the expert in your industry by showing your prospects how much knowledge you have over your competitors.
5) Schedule a FREE 15-minute consultation (for a limited time) to discuss the best online marketing strategies, authority link building and content that converts sales. Call 720-240-9690 to schedule your 15-minute consultation today.
Call us at 720-240-9690 to schedule your free 15 minute consultation of your website today.